April 11, 2005

website design for getting published

If you are an architecture firm or designer or any creative professional, and want to have a more publication-friendly website, always include DATES (of beginning and completion) and very clear, succinct descriptions of projects in a part of the page that someone could identify as soon as they access the page -- preferably on the very first page. I feel bad for all those architects who have good projects but have incomprehensible websites. It's like they hire some web designer who has coherent / 'avant-garde' aesthetic sense, but doesn't seem to understand user interface. Even if your work is obtuse, your face to the world doesn't have to be.

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